Obviously, the businesses involved in tourism want to make profits. But the council's tourist strategy is also clear that employees should benefit as well. Tourism is a notoriously seasonal and low paid employmnet. Hence the strategy's emphasis on a high quality service, well trained staff, and an all year round tourist economy including a "night-time economy".
It is also an aim of the tourist strategy that residents generally should benefit. It's obviously wise to keep the support of the city's population. Undoubtedly the city's tourist industry maintains an abundance of cultural events and facilities that would not otherwise be available in a city of this size. But there are tensions too, such as noise, litter, and traffic when the city heaves with tourists during the warm summer months. Some would prefer a quieter, less commercial atmosphere.